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ENTERTAINMENT & MEDIA : TRADEMARK LAW 2018-09-11T12:43:13+00:00

TRADEMARK LAW

Trademark protection is essential to protect a brand name, logo, trade dress and trade packaging.  ANAND LAW evaluates marks for registration with the United States Patent and Trademark Office (USPTO), registers marks with the USPTO, and defends against any opposition or USPTO Office Action which may arise.  We also draft and negotiate license agreements, and when necessary, litigate claims for trademark and trade dress infringement, trademark dilution, and unfair competition.

NO EXPANSION WITHOUT TM PROTECTION

If you have a concept for a brand, we can evaluate your proposed name, trade dress, logos, and other material for probable success in registration, and advise you as how to proceed prior to significant investment is put in.

If you have developed a following as a producer, artist, label, or have a distinctive design for a franchise, trademark registration is essential to expansion as there may be little to prevent others from simply copying your great idea without it.

LICENSING

The licensing of intellectual property is a business endeavor which must be done with great care and skill. ANAND LAW negotiates and drafts licensing agreements with creativity and precision. We take into account both the legal boundaries of a particular licensing arrangement as well as the business objectives of the client.

TRADEMARK INFRINGEMENT AND TRADEMARK DILUTION

Trademark enforcement is critical to maintaining the goodwill of a brand.  ANAND LAW litigates, on behalf of plaintiffs and defendants, actions for trademark infringement, trademark dilution, and related unfair competition claims.

DOMAIN NAMES

ANAND LAW can assist you in defending against cyber-infringers in both local and global venues. We assist clients in pursuing “cybersquatters” (who have registered your domain name) and so called “typosquatters” (who have registered confusingly similar names) through out-of-court means as well as litigation under the federal Lanham and Anti-Cybersquatting Consumer Protection Acts and California’s unfair competition statutes.

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